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Advertisements for veterinary medicinal products

The advertising of veterinary medicines that do not require a medical prescription, so-called free sale, is permitted only after a specific authorization has been issued by the Ministry of Health, following the favourable opinion expressed by the Advisory Committee for the licensing of healthcare advertising.

The Commission for the licensing of health care advertising is responsible for evaluating the content of the advertising, ensuring that it contains the correct information for the purposes of the safe and harmless use to human and animal health.

Di Renzo Regulatory Affairs is able to assist pharmaceutical companies involved in this sector by:

  • A preliminary examination of the advertising material
  • The preparation of the application to be submitted to the Ministry of Health
  • Advice on the bureaucratic process